Color, in motion.

Tessoro is a motion-design studio that builds identities meant to move.

A mark that never holds still.

The Tessoro ident is a fan of cobalt, glass blue and white panels turning on one axis. It moves slowly, so each moment looks a little different.

Tessoro

Three colours, one turn.

  • Cobalt leads.

    The front panel is always cobalt, so the mark reads as Tessoro from its first frame.

  • Glass blue follows.

    Translucent panels trail behind it and give the turn its depth.

  • White catches the light.

    Only the lit edges go white, once per turn, then the fan settles again.

What the studio makes.

  • Idents

    Short loops that open a film, a talk or a feed.

  • Title sequences

    Opening and closing titles set in a brand's own colours.

  • Motion systems

    Rules for how a mark turns, fades and rests, so every team animates it the same way.

Made by Ploy